6 Best Ways Beauty Bloggers Can Make a Full Time Income Blogging

There are a million beauty and lifestyle bloggers out there and only a handful of them make a substantial amount of money from their blog. Why is this seeming so hard to do when there are multiple ways to make money from a blog? 

I admit I had 2 beauty blogs that failed terribly because I had no idea how to monetize them, I didn’t even really think I could. Now I know that is the furthest from the truth and I could’ve made money with my blogs as soon as the first few months.

The first step is treating your blog like you want to make money from it. If you have a beauty or lifestyle blog and are curious about how you can earn a decent income from it, here are 6 creative ways to start making money from your blog today.

This post may contain affiliate links, please read my full disclosure here. If you have any questions or comments please contact me. Thank you for reading! 

01. Affiliate links

This is among the most popular ways a beauty blogger can monetize their blog. Nearly 3.7 billion dollars worth of beauty products are sold online and beauty bloggers are front and center recommending these products and their uses to their audience. As an affiliate, you can earn commissions off of suggesting products you use and love which makes affiliate marketing a win win. 

There are plenty of starter affiliate programs for beauty bloggers that accept even new bloggers.

To name a few: 
  • Amazon 
  • Shareasale
  • Rakuten 
  •  BH Cosmetics : Commission: 15% per sale
  •  Sephora: Commission: 5-10% per sale
  •  Ulta Beauty: Commission: 2-5% per sale
  • Coastal Scents: Commission: 7% per sale

Affiliate marketing makes it possible to start monetizing your blog from day one but it could take some time before it can generate a full-time income. But once your blog is set up with plenty of content and affiliate links, you can literally make money while you sleep.


02. Sponsored Posts

If you want to make money from your beauty blog, sponsored posts are a great place to start. Maybe there is a beauty product you want to share with your readers, or maybe a skincare company you tried, love, and would love to review.

Sponsored posts involve you reaching out to companies and brands that you want to work with and pitching your post idea to them, you can join influencer networks and build a profile, or brands can find you through your audience and ask to work with you. 

You can charge anywhere from $50-$300 a post and can do blog posts and/or social media posts. The key to landing sponsored posts is creating a flawless media kit and content that brands would want to pay you for. 

To really make the best out of your sponsored post partnerships you should only review products that align with your specific niche so that your readers don’t feel like you’re pushing a non relevant ad in their face. 


03. Ads

This is the most common way beauty bloggers monetize their blogs, especially new bloggers. Placing ads on your blog is one of the more passive ways to monetize and over time can add up to a steady stream even a full-time income the more traffic your blog grows.

To start I recommend applying for google Adsense since the entry barrier is low, in time you can work your way up to the more advanced ad networks that have higher pay. Ads can bring in anywhere from a few hundred to $1,000 a month. The more posts you write -> the more you get your ads in front of your readers -> the more money you can make.

If you have expertise in applying makeup or are a skincare professional then creating a workshop for your readers is a perfect way to show them the advice they need or want. The beauty industry has the advantage of being able to demonstrate via pictures and videos, this works great for, for example, a beginner makeup application workshop or the foundation of skincare prep and maintenance.


04. Courses/Memberships/Workshops

Depending on your specific beauty niche it could really help your audience to get the information they need from you through a course. For example, if you have a blog on creating your own makeup and skincare line, you sell your own products through your blog and you also have a course on how your readers can create their own product lines.

Courses can be lucrative since they contain so much information, you can charge $100 and up for one. 

Maybe you have a beauty blog on budget beauty and you share all the best low-cost beauty finds, sales, and promotions directly from brands and stores, this is information you could create a membership for and deliver content daily, weekly and monthly. Beauty gurus, artists, and enthusiasts would really love having access to that because spending money on makeup is a real expense. 

If you have expertise in applying makeup or are a skincare professional then creating a workshop for your readers is a perfect way to show them the advice they need or want. The beauty industry has the advantage of being able to demonstrate via pictures and videos, this works great for, for example, a beginner makeup application workshop or the foundation of skincare prep and maintenance.

As long as you define and target your audience’s specific needs creating a workshop is a great way to monetize your beauty blog. 


05. Services

Beauty bloggers actually have a lot of services they can provide, from beauty consultations to makeup artist services. Plenty of people have needs that require a beauty expert and this is where you come in. You can create a landing page for your services and start creating content that your clients need while directing them to your services.

Alternatively, you could provide writing services through your blogs like sponsored posts as mentioned, and copywriting for cosmetics, skincare, and hair. Beauty copywriters write product descriptions, web copy, and newsletters for beauty brands but you could also just provide blog writing services for a company website. 

To create a client base around this service I suggest building a portfolio of related content for the brands you want to write for, nothing short of what you would already write on your beauty blog like product reviews, product releases, and how-to-use tutorials


06. Selling Physical Products

Beauty bloggers create authority with their audience by giving honest and genuine opinions of products, this gives you an advantage when promoting your own products. This is one of my favorite ways to monetize a beauty blog and I stumbled on it by accident. I wrote a comparison review of a few products in my online store and from the post on my blog I made 7 store sales! 

Unlike with ads and affiliate links, you don’t have to wait for a minimum payout and will receive your profit from sales in a few days. Don’t worry if you don’t actually have any physical products to sell, you can dropship products from companies you love and set your own profit point. You can make anywhere from $12-$100 each sale depending on the product’s actual price point and how much you charge for profit. 

There are a variety of beauty products you can dropship like makeup brushes, hair care, eyelashes, nail polish, perfumes, and more. 

You can set up a storefront directly on your blog using Woocommerce, link to it in your blog menu, and create affiliate posts around the products. You can also create a Shopify store that has built-in dropshipping apps, perfect for beginners, and link out from your blog posts to the products in your store. Read my full guide on how to start a beauty dropshipping store for more on that. 

If you do have your own products even better! You can sell handmade cosmetics, body scrubs, natural skincare, and more. Selling products on your beauty blog is a great way to monetize from day one.  


Just by starting with one of these ways to monetize you’ll be well on your way to a popular and profitable beauty blog, later on, you can advance and do multiple or all! As long as you stay loyal to your niche you can definitely make a full-time income with a beauty blog. Want to start your own blog? Check out my step-by-step guide on how to start a beauty blog that makes money and start yours today!

Which monetization strategy are you excited to try on your beauty blog? If you enjoyed this post and found it helpful please share it on Pinterest and leave us a comment! 





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